Financial services companies with a mature sales enablement program have greater revenue growth percentage. Companies with revenues over $1 billion grow by an average of 13% annually, yet those with mature sales enablement programs grow 50% or more. That’s a 37 point difference! The biggest challenges for the slower growth companies are due to the regulatory environment, the diversity and complexity of the products and solutions, and the Merger & Acquisition growth that is common across the industry.
Key Growth Initiatives
Measuring Effectiveness
Impact
Ensure the M&A strategy is being pushed from the boardroom out to your advisors and relationship managers
Maximize cross selling opportunities by ensuring that a consistent message is driven out into the market from the merged sales team
Going mobile removes the risk of “overlooking” new products, forgetting positioning or how products fit into broader strategic initiatives.
Capture winning behaviors and replicate them across the organization
Enable situational selling showing which assets are used by sales stage
Pinpoint which new acquisition is positioning your products, messaging and materials.
More opportunities to close bigger deals, increased revenue from M&A activity, and a more focused, effective sales force.UNUM
$500M in net new revenue
Increased cross selling from 5% to 40%
Morgan Stanley
Saved 15,000 selling hours/year
Northern Trust
Used SAVO to create over 350 pitch books, saving sellers up to one week/month prep time
