On-Demand Webinar: Say The Secret Words: Messaging That Matters
Become an Agent of Success… and make 2012 the year you transform “random acts of sales enablement” into a holistic strategy for driving profitable growth for your company. Join SAVO and participating partners for a series of next-practice webinars exploring the full potential of sales enablement for corporate success.
Say The Secret Words: Messaging That Matters
Chances are, poor messaging is sabotaging your company’s revenue growth.
Forrester Research shows that while sales conversations are still the top reason people choose one company over another, 85% of sales calls fail to impress executives with only 7% resulting in follow-up calls. That’s a wasted opportunity. Your mission as an Agent of Success is to beat the odds. Learn how to:
- Align marketing and sales to craft a winning message
- Empower sellers to hold conversations that inspire customers to buy
- Reinforce your message at every step in the buying cycle
- Tailor your message to keep it relevant for different decision-makers and industries
Click here for an on-demand version of the webinar and to download webinar materials.