We spent our days and nights reading the entire internet, from .com to .net and everything in between. These are the top sales enablement posts we read last week.
1. Being Sticky with Salespeople by Tim Riesterer
Tim explores the disconnect between the tools and message created for sales people and the selling processes they are asked to follow.
2. How Salespeople Become Business Advisors by Dan Armstrong (In conversation with Dave Stein, CEO of ES Research Group)
Dan Armstrong interviews Dave Stein about how salespeople can answer the call to provide value to potential buyers. A sample question from the interview, “Do all salespeople have to be thought leaders?” What do you think?
3. An Easy answer for Choosing a Sales Process or Methodology by S. Anthony Iannarino
S. Anthony Iannarino provides readers with three steps to choosing a sales process or methodology, along with book recommendations and other finer points for navigating your sale.