Senior-led SEO from kickoff to renewal.
Senior-led enterprise SEO. Same strategist from kickoff to renewal. The technical work that produced $49.5M+ for FindLaw at Thomson Reuters, $5.5M+ for Credit Sesame against the credit bureaus, and a 100× keyword recovery for LifeMD's publicly traded telehealth platform.
We'll show you what's holding the rest back.
Send your domain. We'll review crawl, log files, indexation, schema coverage, JS rendering, and content architecture across the full site. Senior-led from the first email.
Talk to the senior strategist directly.
Tell us about your stack, your stakeholders, and where the technical work is stuck. We'll tell you what we'd actually do. No SDR. No junior handoff after.
"Michael is an expert at technical SEO who can align both product/business goals with organic traffic increases. He not only brings traffic but relevant converting traffic to the sites he works on."
"We contracted with Michael to develop a series of websites concentrating on attorney marketing and the results have far exceeded expectations. Their results-oriented approach to marketing services delivers a strong return on investment."
"Michael delivered everything he promised and more. He has been responsive to our requests and intuitive about our needs. I highly recommend Michael for your web design and SEO needs."
"I can't say enough good things about these guys! Amazing company and I'll continue to refer them to everyone I know!"
The cumulative work we've done at enterprise scale.
$56M+
Cumulative organic traffic value across enterprise engagements
100×
Keyword growth (LifeMD, single technical diagnosis)
52M
Monthly pageviews under management (Salem network)
27 yrs
SEO experience on every account, no junior handoff
Five enterprise engagements, what changed, what we shipped.
Real outcomes from real engagements. The technical work, the senior-led model, and the in-house engineering shows up in each one.
Credit Sesame
A Silicon Valley FinTech startup needed to compete in one of the most competitive verticals on the open web. The category-killer queries were locked up by Experian, Equifax, TransUnion, and the major banks. Credit Sesame had brand recognition but the SEO program was producing reports without rankings.
A 22-month engagement that rebuilt the technical foundation, scaled comparison and education content against the top-of-funnel queries, and built authority through digital PR and primary-source linkable content. We treated the credit-bureau competitors as the actual benchmark instead of pretending they didn't exist.
- Technical SEO at scale across product and content templates
- Content architecture targeting buyer-journey queries
- Authority-building tied to financial-press placements
- Conversion tracking aligned to product signups, not vanity rankings
FindLaw (Thomson Reuters)
FindLaw is a Thomson Reuters legal directory with millions of pages spanning attorney listings, legal content, and practice-area resources. Indexation at that scale doesn't happen by default. Most pages were uncrawled, schema was inconsistent across templates, and Penguin and Panda updates were eroding the rankings that did exist.
Senior SEO Analyst engagement covering a 14-month window that rebuilt the sitemap implementation, recovered indexation across millions of pages, and navigated the Penguin and Panda updates without losing the engagement's core ranking footprint.
- Custom sitemap system for indexation at scale
- Penguin and Panda mitigation playbooks
- Template-level schema rebuild
- Internal-link distribution across millions of URLs
iovation
iovation was an enterprise SaaS in fraud prevention and device intelligence preparing for a new site launch. They needed an architecture that could compete on the high-value B2B buyer queries from day one and a content strategy for the fraud-prevention space. Most agencies treat enterprise SaaS like consumer SEO. The playbook had to be different.
A 34-month consulting engagement that shaped the site architecture for the new launch, built the keyword strategy around the actual buyer motion, and produced category-defining content tied to the fraud-prevention space. Long-haul SEO consultation that moved keyword count 2.8× and produced over half a million in cumulative organic value.
- Site architecture consultation for a new B2B SaaS launch
- Buyer-intent keyword strategy tied to demo and trial flows
- Category-defining content strategy across 34 months
- Authority-building specific to enterprise B2B buyer signals
Salem Web Network
A 15-site digital media network spanning Christianity.com, Crosswalk, BibleStudyTools, GodTube, LightSource, and other content properties. SEO at this scale is a different discipline: crawl budget across hundreds of thousands of URLs per site, schema across template types, internal-link economy across cross-property authority distribution.
SEO and social strategy across the network. Coordinated technical SEO so each property compounded against the others, indexation control on URLs that needed to rank vs URLs that didn't, and authority distribution from the network's strongest properties to the emerging ones.
- Technical SEO across 15 sites in a network
- Cross-property authority and internal-link strategy
- Indexation control at scale
- Editorial-SEO coordination across the property portfolio
LifeMD
LifeMD is a publicly traded telehealth company. The SEO program was producing nothing despite real content investment. The diagnosis: a Craft CMS rendering issue was returning content that Googlebot couldn't fully index. Most agencies would have tried to compensate with more content. The root cause was the rendering layer.
A 7-month technical consulting engagement that diagnosed the rendering bug, worked with the engineering team to fix the underlying CMS issue, and recovered indexation across the previously-blocked content. The result was 100× keyword growth driven by one technical fix that nobody else had identified.
- JS-rendering audit on a Craft CMS implementation
- Engineering coordination to ship the fix
- Indexation recovery monitoring across template types
- Schema and canonical work to compound the recovered crawl
Ready to Grow Your Business?
Hand-coded websites, real SEO, and a team that picks up the phone. Family-owned, serving businesses nationwide.
Custom Websites That Convert
Hand-coded from scratch. No WordPress, no templates. Every site comes with the SAVO Dashboard for real-time analytics and lead tracking.
Custom websites
Every project is scoped to your needs. We'll assess what you need and give you a straight quote.
Bundle with SEO & Save 25%
Add SEO and the website build cost drops 25%.
Page Views
1,971
Leads
12
Calls
8
Traffic
SEO That Actually Moves Rankings
Content, links, technical audits, and AI search optimization. We don't just report on rankings, we move them. Every SEO client gets the SAVO Dashboard.
SEO
Pricing based on your location(s), competition, and industry. We'll assess your market and give you a straight answer.
- Local SEO + Google Business Profile
- Content + link building
- AI SEO / GEO optimization
Need a website too? Save 25%
SEO clients get 25% off any website build.
What's Included
Bundle: 25% off website build
Google Ads That Pay for Themselves
One-time campaign setup, ongoing optimization. We're incentivized by your results. When your ads perform better, we both win.
Campaign setup
$250 per campaign
Ongoing management
20% of ad spend
- Conversion tracking built in
- Monthly performance reports
How It Works
We build your campaigns
Keyword research, ad copy, targeting
You set the budget
Full control over your ad spend
We optimize for results
A/B testing, bid management, reporting
Prefer to just talk? (360) 838-6304 · Book a call · Mon-Fri, 9am-6pm PST
Why this model produces these outcomes.
Most big enterprise SEO agencies sell you to a senior strategist on a sales call, then hand the actual work to a junior account manager you didn't meet. The strategist signs off on a quarterly report. The junior runs the day-to-day. That model produces decks, not outcomes.
Savo Group is built differently because it has to be. Michael runs accounts directly. So does Taylor. The person you meet on the call is the person who runs the work, every week, from kickoff to renewal. There's no account manager between you and the strategist. There's no third party your dev team has to coordinate with to ship a fix.
Enterprise SEO problems are usually technical, sometimes strategic. Diagnosing a Craft CMS rendering issue (the work at LifeMD), building a sitemap system to index millions of pages (the work at FindLaw), structuring authority across a 15-site network (the work at Salem), or shaping site architecture and content strategy for a new B2B SaaS launch (the work at iovation). Each one calls for a senior practitioner who can audit, diagnose, and ship. That's the model. That's why these outcomes happen.
Four migration types, four risk profiles, four playbooks.
The riskiest moment in an enterprise SEO program is a migration. Each type has its own failure mode. Naming the risk is half the work.
Replatforming
CMS or commerce platform change (Shopify to Shopify Plus, WordPress to Astro, etc.)
Most common cause of post-launch ranking loss. Stock migration tools handle the obvious URLs and silently 404 the long tail.
Pre-migration crawl baseline. URL-by-URL redirect map validated in staging against the actual sitemap. Schema, canonical, and internal-link preservation across templates. 60 days of 404-log review post-launch.
Domain consolidation / post-acquisition
Two or more domains merging into one after a merger, acquisition, or brand consolidation
Authority signals get lost across the merge. Inbound links to the old domain need redirect chains preserved. Brand-term rankings can split or duplicate temporarily.
Inventory of inbound links to each merging domain. 301 mapping that preserves link equity. Search Console change-of-address. Disavow file consolidation. Brand-term monitoring to catch ranking splits early.
International rollout
Adding hreflang, ccTLDs, subdomains, or subfolders for new market regions
Hreflang implementations rarely validate cleanly out of the gate. Wrong locale codes, missing return tags, and conflicts with canonical tags are the most common failures we audit.
ccTLD vs subdomain vs subfolder strategy based on team capacity, not dogma. Hreflang validation across all locale pairs. Per-region content review (not synonym-swap translations). Per-market authority strategy.
URL restructure / taxonomy change
Information architecture change — new category structure, taxonomy redesign, URL pattern updates
Even with redirects in place, restructure changes how Google evaluates topical authority across the site. Internal-link distribution shifts. Pages that previously ranked can lose their position in the new taxonomy.
Pre-restructure ranking inventory. Internal-link mapping to ensure authority distribution survives the change. Phased rollout when possible. Search Console monitoring for anomalies in the first 90 days.
The seven questions SEO Directors and VPs of Marketing ask.
Ready to Grow Your Business?
Hand-coded websites, real SEO, and a team that picks up the phone. Family-owned, serving businesses nationwide.
Custom Websites That Convert
Hand-coded from scratch. No WordPress, no templates. Every site comes with the SAVO Dashboard for real-time analytics and lead tracking.
Custom websites
Every project is scoped to your needs. We'll assess what you need and give you a straight quote.
Bundle with SEO & Save 25%
Add SEO and the website build cost drops 25%.
Page Views
1,971
Leads
12
Calls
8
Traffic
SEO That Actually Moves Rankings
Content, links, technical audits, and AI search optimization. We don't just report on rankings, we move them. Every SEO client gets the SAVO Dashboard.
SEO
Pricing based on your location(s), competition, and industry. We'll assess your market and give you a straight answer.
- Local SEO + Google Business Profile
- Content + link building
- AI SEO / GEO optimization
Need a website too? Save 25%
SEO clients get 25% off any website build.
What's Included
Bundle: 25% off website build
Google Ads That Pay for Themselves
One-time campaign setup, ongoing optimization. We're incentivized by your results. When your ads perform better, we both win.
Campaign setup
$250 per campaign
Ongoing management
20% of ad spend
- Conversion tracking built in
- Monthly performance reports
How It Works
We build your campaigns
Keyword research, ad copy, targeting
You set the budget
Full control over your ad spend
We optimize for results
A/B testing, bid management, reporting
Prefer to just talk? (360) 838-6304 · Book a call · Mon-Fri, 9am-6pm PST